LinkedIn Lead Generation

Generating qualified leads through automation for a B2B AI SaaS startup

Lead Generation

Marketing Automation

A/B Testing

LinkedIn Lead Generation

Generating qualified leads through automation for a B2B AI SaaS startup

Lead Generation

Marketing Automation

A/B Testing

Qualified leads generated
+ 0
Business calls and demos
+ 0
Response rate
~ 0 %

Who is the customer

Klondike is the first Open Source AI Platform for CRM, ERP & eCommerce. Its goal is to make Artificial Intelligence accessible and beneficial to small and medium-sized businesses. The platform offers a wide range of services, including Chatbots, Classifiers, Sales tools, and the ability to create custom solutions tailored to customer needs.

Alex Roggero
CMO • Klondike

More than a supplier, a real Partner! With Stratega, we found a key partner for our Growth with which we will collaborate for a long time. A great experience, strongly suggested!


Klondike embarked on a transformative journey after achieving a significant milestone – securing its initial client base, which included prominent industry leaders. With its AI-driven CRM, ERP, and eCommerce platform, Klondike had proven its worth in revolutionizing how small and medium-sized businesses harness the power of Artificial Intelligence.


Create a relevant network

Generate qualified leads

Validate a new growth channel


Target Personas Design

Personas are designed to understand customers and address key pain points in the communication strategy

Contact Identification

Target companies are segmented; decision-makers are identified, including figures from both Business and IT Management

Strategy Definition

The strategy included the identification of best-performing products among available algorithms and association with the relevant target 

Automation Setup

Setup of the process to automate, including specific copy for each target role and company

Monitoring & Optimization

Campaigns were optimized by working on different decision-maker roles based on the target company

A/B Testing & Iterations

Copy, targets (both companies and decision-maker roles), and communication strategies are A/B tested to optimize performance


The strategic collaboration between Klondike and Stratega yielded remarkable results that should pique the interest of any B2B tech founder. In a mere two months, our lead generation campaigns achieved astounding outcomes:

  • 74 High-Quality Leads: Our meticulously crafted strategy generated a pipeline of 74 qualified leads, each representing a potential game-changing partnership.
  • 13 Business Calls & Demos: These leads translated into 13 valuable business calls and product demonstrations with enterprises. This engagement showcased Klondike’s AI prowess and resulted in a noteworthy average deal value of 20,000€.

  • Impressive 70% Response Rate: Klondike’s LinkedIn outreach achieved an outstanding response rate of 70% across targeted accounts. This not only reflects the effectiveness of our approach but also signifies the establishment of a substantial network of highly profiled prospects.

The success of our campaigns can be attributed to our nuanced communication strategy. By adopting a non-sales tone in our initial messages and follow-ups, we ensured that our outreach resonated with leads who genuinely had a need for Klondike’s innovative solutions. This approach not only fostered meaningful connections but also increased the likelihood of conversion.

By submitting your request, you agree to our GDPR agreement in order to respond to your query. For more details. please read here.