Stratega’s account-based marketing creates personalized campaigns to attract and engage high-value accounts, resulting in better leads and faster sales cycles.
By tracking the right metrics, you can know if you’re on the right path and how you can improve your account-based marketing strategy to achieve your business goals.
Prioritise key accounts, build their journey and identify the right content to engage with them.
Create a one-to-many strategy
Create content that resonates with your ideal customer profile, resulting in a significant increase in inbound leads and ultimately more sales opportunities.
Build a highly targeted and personalized outreach strategy that breaks through the noise and gets you in front of the right decision-makers, resulting in more meetings scheduled and a faster sales cycle.
Prioritize key accounts, create personalized and engaging content, and build a scalable outreach process that drives account growth.
Identify the right accounts to target and create content that resonates with your ideal customer profile, resulting in a significant increase in inbound leads and ultimately more sales opportunities.
Build a highly targeted and personalized outreach strategy that breaks through the noise and gets you in front of the right decision-makers, resulting in more meetings scheduled and a faster sales cycle.
See what our clients say about how we help them reach their goals
Working with Stratega is easy. Simply contact us to schedule a free consultation and get
started on unlocking hypergrowth for your SaaS business.
Get in touch to start your journey towards SaaS hypergrowth. Click on ‘Get Started Today’.
We will send you a form to fill and schedule a free 45-minute consultation to see if we are a good fit.
We will start to develop a customized strategy, take care of the set up, and launch your first campaigns to drive growth.
Get in touch to start your journey towards SaaS hypergrowth. Click on ‘Get Started Today’.
We will send you a form to fill and schedule a free 45-minute consultation to see if we are a good fit.
We will start to develop a customized strategy, take care of the set up, and launch your first campaigns to drive growth.
ABM (Account-Based Marketing) in SaaS is a targeted marketing approach that focuses on high-value accounts and aims to build personal relationships with key decision-makers. ABM is important for SaaS companies because it helps to improve conversion rates, increase customer lifetime value, and drive faster revenue growth by prioritizing resources and efforts towards high-value accounts.
Creating an ABM strategy involves defining target accounts, researching and understanding their pain points and goals, creating personalized content and messaging, and leveraging a mix of digital marketing tactics to engage key decision-makers. Data and analytics are also crucial to continuously track and measure the success of an ABM strategy.
The objective of ABM is to drive revenue growth by targeting high-value accounts and engaging key decision-makers with personalized, relevant marketing efforts. The goal is to build stronger relationships and differentiate a company from competitors to increase win rates and customer lifetime value.