Claude Guides

claude -p "Create a CLAUDE.md for my project. Company: [name], product: [description], market: [target], competitors: [list]. Include a section for strategic analysis."

claude -p "Run a SWOT analysis for my startup based on the context in CLAUDE.md. Output as a markdown table with 2 columns (Internal | External) and 2 rows (Positive | Negative). Be specific -- no generic statements." --output-format json

cat market-data.csv | claude -p "Using this market data, expand the Opportunities and Threats quadrants of my SWOT. Find specific trends, competitor moves, and regulatory changes."

claude -p "Read the SWOT analysis and create an action plan: for each Strength, how to leverage it. For each Weakness, prioritize fix vs accept. For each Opportunity, define a test. For each Threat, define monitoring criteria." --continue

claude -p "Create a .claude/skills/swot-review.md skill that: 1) reads the last SWOT analysis, 2) asks what changed in each quadrant, 3) generates an updated SWOT with diff highlighted, 4) updates the action plan."

You are a strategic consultant. Analyze my startup using the SWOT framework.

My company: [name]
Product: [description]
Target market: [who are the customers]
Main competitors: [list]
Budget/runway: [months]
Team: [composition]

For each quadrant:
- List 3-5 SPECIFIC points (not generic)
- Each point must suggest a concrete action
- Clearly distinguish internal (S/W) from external (O/T)

Output: 2x2 markdown table + 3 immediate priority actions.

Now play devil's advocate. For each Strength you listed, tell me: is it really defensible? Could a competitor replicate it in 6 months? For each Opportunity, what hidden risk does it carry?

Based on the validated SWOT, create a quarterly action plan. For each action: what to do, who does it, by when, how to measure success.

cat metrics.csv | claude -p "Analyze these business metrics. Identify which are vanity metrics and which are actionable KPIs. Apply the Rule of 5-7: recommend the top 5-7 KPIs I should track, with reasoning."

claude -p "Generate a KPI dashboard for a [SaaS/ecommerce/B2B services] business. For each KPI include: name, formula, current benchmark, target, measurement frequency, and responsible owner. Output as JSON." --output-format json

claude -p "Create a Python script that reads my KPI data from a CSV, calculates week-over-week deltas, flags any KPI that's off-target by more than 10%, and generates a Monday morning report in markdown."

claude -p "Read the latest KPI report and tell me: which KPIs moved more than 10% this week? What's the likely cause? What action should I take?" --continue

claude -p "Create a .claude/skills/kpi-review.md skill that: 1) reads the current KPI spreadsheet, 2) calculates deltas vs targets, 3) generates a traffic-light summary (green/yellow/red per KPI), 4) suggests one action per red KPI."

You are a growth advisor. Help me choose the right KPIs for my business.

Business type: [SaaS/ecommerce/B2B services/consulting]
Stage: [pre-seed/seed/Series A/established SMB]
Current revenue: [number]
Team size: [number]
Main channel: [organic/paid/outbound/referral]

Rule: maximum 7 KPIs. For each one tell me:
- Name and exact formula
- Benchmark for my stage
- Measurement frequency
- What to do if it goes off target
- Who should be responsible

Format as markdown table.

Now create a weekly dashboard template with these 7 KPIs. Columns: KPI | Target | Actual | Delta | Action. Add 3 example rows with realistic numbers for my type of business.

My [KPI name] is at [current value] against a target of [target value]. Analyze possible causes, suggest 3 immediate actions ranked by impact, and tell me which secondary metric to monitor to know if the action is working.

claude -p "Read my project files and identify any mentions of competitors, market positioning, or competitive advantages. Compile what we already know about our competitive landscape." --permission-mode plan

claude -p "Create a competitive analysis for [competitor name]. Research and document: product features, pricing model, target customer, marketing channels, team size (LinkedIn), funding (Crunchbase), strengths, weaknesses. Output as JSON." --output-format json

claude -p "Using the competitor profiles I've built, create a comparison matrix. Columns: us vs each competitor. Rows: pricing, target, key features, main channel, strength, weakness, threat level (1-5). Output as markdown table."

claude -p "Analyze the comparison matrix and identify: 1) features no competitor offers, 2) underserved customer segments, 3) empty price bands, 4) underused acquisition channels. For each gap, assess if it's a real opportunity or if there's a reason nobody does it." --continue

claude -p "Create a .claude/skills/competitor-watch.md skill that: 1) reads the current competitor matrix, 2) checks for changes in pricing, features, team size, 3) highlights new threats or opportunities, 4) updates the matrix with a changelog entry."

You are a competitive intelligence analyst. Analyze these competitors for my company.

My company: [name, product, target]
Competitors to analyze: [list 3-5 names with website]

For each competitor collect:
- Product: main features, model (freemium/trial/demo)
- Pricing: price tiers, most popular plan
- Target: customer type, size, industry
- Marketing: main channels, content frequency
- Key strength vs key weakness

Then create: 1) comparative markdown matrix, 2) gap analysis (3 opportunities), 3) threat ranking (who's most dangerous and why).

Based on the competitive analysis, suggest 3 possible positionings for my company. For each: one-sentence message, specific target, why it works against the analyzed competitors.

Turn the competitive analysis into an action plan. For each identified gap: 1) hypothesis to test, 2) concrete experiment, 3) timeline (2-4 weeks), 4) success metric. Prioritize by impact.